The Easiest way to Add FAQ Schema (Rich Snippets) to your Webflow Site


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Kevin Richer

This post will teach you the easiest way to add faq rich snippets to your webflow site, what faq schema feature is and when/why you might want to use faq schema in your project.

The Easiest way to Add FAQ Schema (Rich Snippets) to your Webflow Site

Memberscripts needed



Why/When would you need to add FAQ Schema (Rich Snippets)?

  1. Improved Search Visibility: FAQ schema helps your site stand out in search results, making it more likely that users will click through to your site.
  2. Enhanced User Experience: Provides quick answers to common questions directly in search results, improving the user experience and potentially reducing bounce rates.
  3. Increased Credibility and Trust: Displaying well-structured FAQs in search results can establish your site as a credible and authoritative source of information.

The Easiest Way to Add FAQ Schema (Rich Snippets) to Your Webflow Site 

Adding FAQ schema, also known as Rich Snippets, to your Webflow site can significantly enhance its visibility and effectiveness in search engine results. FAQ schema provides direct answers to common questions right in the search results, allowing you to demonstrate your expertise to people considering visiting your site. Let's explore how to implement FAQ schema.

Implementing FAQ Schema in Webflow 

Search engines expect to see your page’s FAQ schema as a collection of properties in its head section. There are many ways to add FAQ schema to your page, most of which are fairly manual and require duplicating your site’s content. Fortunately, we’ve written a MemberScript that automates FAQ schema creation and keeps it in sync with your page’s content. It’s the easiest way we know to add FAQ schema to a page! Keep reading to find out how easy it is.

Step 1: Setting Up Your FAQs

To get started, you’ll need to create a page on your site with at least one question and answer. Your page needs to provide the content that your FAQ schema will use.

Step 2: Integrating the Script

Once you’ve got some content, navigate over to the tutorial for Memberscript #35 - Easily Add FAQ Schema/Rich Snippets. Following the tutorial, you'll add the MemberScript to your page and use attributes to mark your FAQs for inclusion in your schema. 

Step 3: Testing and Validating 

You can use a schema validator to make sure your FAQ schema is set up correctly. Afterwards, you just have to wait for Google (and other search engines) to index your changes. 


Adding FAQ schema (Rich Snippets) to your Webflow site is a straightforward way to enhance its search engine performance and user engagement. By following these steps and using the MemberScript, you can make your site more visible and accessible in search results.

Check out the cloneable to explore the example covered in MemberScript #35’s tutorial. It adds FAQ schema to a page that answers some burning questions you’ve probably asked about walruses.

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